The truth is that a CRM features a wide range of tools that can help you nurture client and customer relationships and, at the same time, increase sales and grow business. When you’re thinking about an example of a CRM, you’ll need to ask some questions to determine if a CRM system is good for you or not. You’ll need to know if it can simplify sales processes, collect and analyze data, support marketing strategies, and automate workflows, among many others.

If you ask what examples of CRM systems are, we can say that there are many examples of CRM. Depending on your needs, a CRM type may be better than others. In this article, you’ll get to know good CRM examples.

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3 Benefits of Using CRM Software

No matter if you have a small or large business, company, or enterprise, you can be sure that it will benefit from using CRM software. Even though using CRM software has many advantages, here are the most important ones:

#1: Improve Customer Relationships

The main reason why businesses decide to start using a CRM tool is to improve their relationship with customers. It starts with knowing them better and improving communication and interaction. When a company knows more about its customers, it can deliver a more personalized experience, which is greatly appreciated by customers. As you can easily understand, this increases customer loyalty and retention.

#2: Improve Team’s Efficiency

Another main reason why companies of all sizes decide to use CRM software is that they understand they need to keep their processes and workflows running smoothly at all times. However, it’s not easy to have all departments aligned. And this is how a CRM can help. By determining and assigning different tasks to different departments, and when everyone knows what should be done and how to do it, everything will run smoothly, improving the efficiency of all teams and the overall company.

#3: Better Communication

Communication is key in any company, no matter its industry or size. However, as you can easily understand, the bigger the company, the more difficult it can be to maintain good communication. This is why you need CRM software that helps you centralize all the information about your customers and that everyone inside your company can access.

What Are CRM Software Examples?

With so many different CRM tools available on the market, it may be difficult to find the right one for your business or company. This is why it’s important to take a closer look at different examples of CRM software to ensure that you get the right one for you.

Just to give you an idea, here are eight CRM examples you should keep in mind:

• Keeping track of customer behavior
• Capturing feedback automatically
• Making decisions based on data
• Personalizing the customer experience as much as possible
• Automating the relationship with your customers
• Omnichannel service
• Providing a good, active presence on different social media channels
• Automating your marketing strategies

The reality is that there are multiple ways to engage with your customers, and each CRM system offers a different approach. Let’s take a closer look at the different CRM system examples and see what each one does.

10 Best Examples of CRM Software

#1: Lua CRM

Lua CRM is an all-in-one business management CRM designed to help teams collaborate, automate tasks, and manage customer relationships efficiently. Unlike traditional CRMs that focus solely on customer interactions, Lua CRM integrates project management, invoicing, sales tracking, and task automation—all in a single platform.

Key Features & Use Cases

• Customer Relationship Management: Store and track all customer interactions, ensuring teams always have up-to-date information.
• Project & Task Management: Assign tasks, track progress, and set deadlines to keep teams organized.
• Sales & Pipeline Management: Visualize deals in a structured pipeline, track progress, and automate follow-ups.
• Invoicing & Finance Tracking: Create invoices, track payments, and manage finances seamlessly.
• Automation & Workflows: Reduce manual work by automating repetitive processes like lead nurturing and follow-ups.

Lua CRM is perfect for businesses that want more than just a CRM. If you need a complete business management tool that handles customer relationships while also streamlining operations, Lua CRM is an excellent choice.

• Free trial: 14 days
• Free plan: Yes
• Starting price: $39/month per a team of 8 users