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Customer Lifetime Value Analytics

Track, analyze, and grow Customer Lifetime Value (LTV) with real-time analytics, AI-powered insights, and automated retention workflows.

What Is Customer Lifetime Value (LTV)?

Customer Lifetime Value measures the total revenue a business expects from a customer over the entire relationship. Lua CRM automatically computes LTV using comprehensive data analysis.

Purchase History

Track all customer transactions and buying patterns over time.

Subscription Cycles

Monitor recurring revenue and subscription renewal patterns.

Average Order Value

Calculate and optimize average transaction amounts.

Retention Rates

Measure how long customers stay active with your business.

Churn Behavior

Identify patterns that indicate customer attrition risk.

Average Customer LTV Trending Up

$2,450

+18% vs last quarter

Real-time LTV calculation based on your customer data

How LTV Works Inside Lua CRM

A seamless six-step process that transforms raw data into actionable revenue strategy.

Data Sync

Transactions and subscriptions automatically sync into the CRM from all your channels.

LTV Calculation

Lua CRM calculates individual and cohort-level LTV using proven algorithms.

High-Value Detection

AI highlights your most valuable customers for prioritized attention.

Risk Signals

Predictive analytics identify potential churn before it happens.

Automated Actions

Automation triggers retention campaigns and engagement workflows.

Real-Time Dashboards

All metrics update continuously as new data arrives.

Key Capabilities

Everything you need to understand and maximize customer lifetime value.

Real-time LTV Dashboards

Customer Segmentation by Value

Churn Prediction

AI Growth Recommendations

Revenue Forecasting

Subscription Analytics

Cohort Analysis

Automated Loyalty Flows

Built for Revenue-Focused Teams

Perfect for businesses that prioritize customer retention and growth.

SaaS Companies
Clinics & Service Providers
Subscription Businesses
Retail & Ecommerce
Agencies
B2B Sales Teams

Why Businesses Use Lua CRM for LTV

Data-driven insights that drive real business results.

Increase Retention
Identify VIP Clients
Optimize Pricing
Improve Upsells
Reduce Churn
Forecast Revenue
Align Sales & Marketing
Data-Driven and Secure

All financial and customer metrics are processed securely within Lua CRM's infrastructure and comply with modern privacy and data-protection standards.

Start Growing Lifetime Value

Measure what matters. Activate LTV analytics in Lua CRM today.